How Video Personalization Supercharges Cold Email Marketing Cold emailing can be a tough nut to crack. The challenge lies in capturing attention, building trust, and persuading the recipient to engage within a few seconds. As inboxes fill with generic pitches, the real battle is standing out. But what if, instead of sending another text-heavy email, […]
Cold Email Personalization: Small Tweaks, Big Results. There are numerous ways to begin a cold email, explain your offer, or personalize the message. However, it seems that 95% of the cold emails I receive all look and feel the same, as if they are coming from the same sender. They follow similar patterns, using the […]
Guide to Utilizing Cold Email Marketing to Convert Leads into Clients (Using Vinna.ai, Instantly.ai, Smartlead.ai & Clay.com) In today’s highly competitive business landscape, it’s crucial to reach and engage potential clients effectively. With traditional marketing channels becoming increasingly saturated, capturing attention is more challenging than ever. Cold email marketing can be a game-changer in this […]
Dynamic Cold Email follow-ups Hello everyone, Oskar here, founder at Vinna. In this post, I want to delve into the concept of dynamic follow-ups and explain how they can significantly enhance your email marketing strategy. Many people underestimate the potential of video in emails, viewing it merely as a personalized touch. However, dynamic follow-ups are […]
This tiny cold email mistake is costing you big time! Just received a cold email that could have been perfect! The targeting, personalization, and value proposition were amazing, but the call to action? A complete dealbreaker. This tiny mistake is costing them big time. I see this mistake way too often and you’re probably doing […]
I booked over 90+ demo calls with SaaS companies with 11-50 employees in May. This sequence got an 18,4% reply rate and a 9,5% positive reply rate. Below, you can see the 3-step sequence I used (with copies). I marked all the personalized elements in bold, and an arrow pointed to the software I used […]
The Best Cold Email Workflow for personalized videos If you send personalized videos in your cold emails without a proven workflow, you will: Burn mailboxes kill deliverability Miss hundreds of opportunities Get ghosted by prospects Waste time on follow-ups I’ve used personalized videos for the past three years, booked thousands of meetings with them, and […]
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